ASSIST FANS

You are the MVP! Our goal is to make sure your UofA fan experience is premium and comfortable. With every purchase, you champion the spirit of the team, embodying the true power behind every play.

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ASSIST PLAYERS

Players inspire every piece of gear. Our goal is for UofA to be the dream school for every elite athlete. They pave the path for fans to enjoy and we reward them for their effort.

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Buy Gear. Back Players. Build Program.